The Global Rise of AI in IVD
8 June 2025
8 June 2025
Artificial Intelligence (AI) is redefining the landscape of in vitro diagnostics (IVD), offering unprecedented opportunities to enhance diagnostic accuracy, streamline workflows, and enable faster clinical decision-making. From digital pathology and cytology to microbiology and molecular diagnostics, AI is now a crucial component in driving innovation across the entire IVD value chain.
1. Europe (EU)
Europe is at the forefront of AI integration in diagnostics due to robust regulatory frameworks such as the CE-IVDR, strong public-private partnerships, and early investments in digital health infrastructure.
2024 Market Size: Estimated at USD 1.2 billion for AI in IVD.
CAGR (2024–2030): 8.5%.
Key Drivers: CE-IVDR implementation, strong AI innovation ecosystem, increasing demand for precision diagnostics.
Major Players: Aiforia, Mindpeak, Roche Navify, Philips IntelliSite, Visiopharm.
2. Asia Pacific (APAC)
The APAC region is emerging as a significant growth engine for AI in IVD, especially in Southeast Asia, China, Japan, and India. The region benefits from rising healthcare expenditures, government support for digital transformation, and increasing diagnostic needs in large populations.
2024 Market Size: USD 650 million.
2030 Projection: USD 1.35 billion.
CAGR: ~12.0%.
Key Drivers: Large patient base, urbanization, underpenetrated diagnostic markets, AI-fueled telemedicine expansion.
Notable Contributors: DeepBio (Korea), PathoAI (China), KFbio, Land Med.
3. North America (USA, Canada)
North America remains a technological leader in AI-driven IVD, supported by strong venture capital ecosystems and regulatory advancements by the FDA.
2024 Market Size: USD 1.5 billion.
CAGR (2024–2030): 9.2%.
Key Drivers: FDA approvals for AI-based diagnostic tools, large installed base of digital platforms, strong hospital and lab adoption.
Market Leaders: Techcyte, PathAI, Paige.AI, Indica Labs, Hologic.
4. Latin America & MEA (Middle East & Africa)
These regions are still at a nascent stage in AI-empowered IVD adoption but offer future potential due to growing healthcare investments.
2024 Market Size: USD 200 million (combined).
CAGR: ~7%.
Key Drivers: Diagnostics accessibility, government-led AI initiatives, NGO and development agency collaborations.
North America: 37%
Europe: 30%
Asia Pacific: 25%
Latin America & MEA: 8%
Machine learning models can outperform human interpretation in specific tasks, standardizing diagnostics across sites and regions.
Integration with Digital Health: AI will facilitate real-time diagnostics, connect with electronic health records, and support predictive analytics in patient management.
New Business Models: Subscription-based AI platforms, AI-as-a-Service, and cloud-based diagnostics will emerge, changing how diagnostic tools are deployed.
Regulatory and Ethical Considerations: Companies will need to align with evolving standards like CE-IVDR and FDA’s digital health guidelines, while ensuring patient data security and algorithm transparency.
Cross-Modality Integration: Advanced AI systems are being developed to work across various diagnostic platforms—from LIMS to HIS—ensuring seamless data interpretation and system automation.
Quality Management and Compliance: AI is now beginning to be applied in quality assurance, error reduction, and compliance monitoring within labs—though still in early stages, this segment shows promising future value.
To thrive in this transforming landscape, stakeholders in the IVD industry must:
Invest in AI-Ready Infrastructure: Digital slide scanners, LIS/LIMS integration, and cloud computing capabilities are prerequisites for AI adoption.
Engage in Strategic Partnerships: Collaborating with AI technology companies and digital pathology platforms can accelerate product innovation and regional expansion.
Focus on Regulatory Readiness: Ensure AI tools are compliant with CE-IVDR, FDA, and regional standards early in the development cycle.
Enhance Clinical Validation: Robust clinical data and real-world evidence will be key to gaining market trust and adoption.
Educate the Workforce: Train pathologists, microbiologists, and lab technicians to work effectively with AI-driven systems.
Explore New Applications: Beyond image analysis, seek AI tools that support LIMS automation, lab workflow optimization, predictive maintenance, and lab accreditation readiness.
AI is no longer an emerging concept in IVD—it is a transformative force reshaping the future of diagnostics. As adoption grows globally, especially in high-potential regions like Asia Pacific, it is imperative for IVD companies, healthcare providers, and regulators to adapt and prepare.